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Gorjana: California-Born Gold Jewelry for Everyday Wear

USA · ring & bracelet · $30–$200 · Laguna Beach, family-run

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18K gold plated (on brass) sterling silver Laguna Beach
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Gorjana comes from Laguna Beach, a California surf town — and the jewelry carries that tone. Thin gold-plated chains you stack three at a time, swap out weekly, and don't feel precious about. Jason and Gorjana Reidel, husband-and-wife co-founders, have been running it as a family business for over twenty years. Here's a look at the story, the materials, and who the sizing works for.

What Gorjana Stands For

Gorjana is a brand started by the husband-and-wife team, Jason and Gorjana Reidel. Their official website shows how much they value their identity as a family, stating: "From day one, we've focused on staying true to who we are - not just as founders, but as a family."

They also talk about the brand's vibe: "We also don't take ourselves too seriously - we get the job done, but enjoy the ride."

Materials: Gold Plating on Brass, Plus Sterling Silver

Their main line features 18K gold plating over brass. The official site explains, "18k gold plating imparts a beautiful, luxurious appearance to brass jewelry." A key feature is that they're protected by an anti-tarnish barrier: "Our fashion 18k gold-plated jewelry is protected with an anti-tarnish barrier."

They also have sterling silver and 18K solid gold lines. For long-lasting wear, the official care guide gives this advice: "Remove jewelry prior to exercise, washing your hands, or swimming." and "Preserve your jewelry's plating by avoiding contact with water, cleaning agents, beauty products, and anything containing derivatives of alcohol."

Price: $30 to $200

Most pieces range from $30 to $200. This makes them great for everyday wear. Their solid gold line is priced higher.

Sizing

Rings start at US size 3. If your wrist is 14cm or smaller, most of Gorjana's bracelets will be too big for you. Mainstream styles start at a minimum of 6 inches (approx. 15cm). The Venice Mini adjusts from 6 1/4 to 7 1/4 inches (approx. 15.9 to 18.4cm), and the Amour from 6 1/2 to 7 inches (approx. 16.5 to 17.8cm).

The exception is the Crew Charm Bracelet, listed at 5 inches (approx. 13cm) on retailer pages, which matches a 13cm wrist more closely than the mainstream styles.

♡ What makes Gorjana distinctive

A husband-and-wife team running the same brand for 20+ years is unusual, and the Laguna Beach roots shape the overall vibe. Price range stays accessible ($30 to $200), so building a layered look doesn't require a big commitment on any one piece.

⚠ Good to know before you buy

The main line is 18K gold plated over brass, not solid gold — plated pieces need more care than solid. Most bracelets are too large for wrists under 14cm, with the Crew Charm Bracelet (5in / 13cm) as the notable exception.

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Frequently Asked

Where is Gorjana jewelry made?
The official website doesn't disclose specific information about manufacturing locations or the origin of their materials.
What's the difference between gold plate and solid gold?
The main line is 18K gold plated over brass. They also have a separate solid gold line where the base metal itself is 18K gold. The price and care instructions are different, so be sure to check when you buy.
Is it okay to wear it all the time?
Plated products are sensitive to water, sweat, and beauty products, so it's best to remove them before exercising, washing your hands, or bathing.
Are rings resizable after purchase?
An official ring resizing service isn't offered. Many of their bracelets and necklaces have adjustable designs, so you can check the specifications on each product page.

Rings start at US size 3. Most bracelets start at 15cm and are too long for wrists 14cm or smaller — with one exception: the Crew Charm Bracelet at 5 inches (~13cm), which works for smaller wrists.

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